Monday, April 30, 2007

Monday Morning Advocate

Welcome the second installment of the Morning Advocate. In this feature we'll share with you articles we've read, stories we've heard, or groups we know of that advocate cycling or use cycling to advocate their chosen cause. Think of it as saving the world, someone else, and/or yourself, one pedal stroke at a time. Today, we'll look at the Lance Armstrong Foundation and LIVESTRONG.

No doubt that you've seen the April 9th Newsweek by now. But 10 years after the Lance Armstrong Foundation was founded, where do we really stand in the fight against the second leading killer?

A couple of years ago, the battle had a prominent face in Lance Armstrong and although he hasn't shyed away from the fight, he's certainly been less visible to the general population with his retirement. That's not a criticism against LA, but more of a warning to all; the lack of a crystallizing point person doesn't mean that the various forms of cancer have also retired or gone away.

Last year, T-o-03 brought up the following point and its appropriate to do so again.

Did you consider your LIVESTRONG wristband as just another "fad" like the Pet Rock (you do have to take a wayback machine for that reference)? Did you just want to be en vogue and feel a part of the US Postal/Discovery Channel army? Did you wear the band because it held a deeper meaning? Now look around, are the same people who were never without the band a couple of years ago still wearing it?

Hopefully it just means that more people have become personally involved, and become real advocates for the cause.

As far as LA goes, he's recently approached Capitol Hill with the same zeal as when he held a stranglehold on the peloton stating "We Have to Be Ruthless!"

No comments:

Monday, April 30, 2007

Monday Morning Advocate

Welcome the second installment of the Morning Advocate. In this feature we'll share with you articles we've read, stories we've heard, or groups we know of that advocate cycling or use cycling to advocate their chosen cause. Think of it as saving the world, someone else, and/or yourself, one pedal stroke at a time. Today, we'll look at the Lance Armstrong Foundation and LIVESTRONG.

No doubt that you've seen the April 9th Newsweek by now. But 10 years after the Lance Armstrong Foundation was founded, where do we really stand in the fight against the second leading killer?

A couple of years ago, the battle had a prominent face in Lance Armstrong and although he hasn't shyed away from the fight, he's certainly been less visible to the general population with his retirement. That's not a criticism against LA, but more of a warning to all; the lack of a crystallizing point person doesn't mean that the various forms of cancer have also retired or gone away.

Last year, T-o-03 brought up the following point and its appropriate to do so again.

Did you consider your LIVESTRONG wristband as just another "fad" like the Pet Rock (you do have to take a wayback machine for that reference)? Did you just want to be en vogue and feel a part of the US Postal/Discovery Channel army? Did you wear the band because it held a deeper meaning? Now look around, are the same people who were never without the band a couple of years ago still wearing it?

Hopefully it just means that more people have become personally involved, and become real advocates for the cause.

As far as LA goes, he's recently approached Capitol Hill with the same zeal as when he held a stranglehold on the peloton stating "We Have to Be Ruthless!"

No comments: