Our Boy Lance can still sell a magazine if you put him on the cover.
The December issue of Outside features "The O List":
"Lance Armstrong, Richard Branson, and Warren Buffett in a full-on philanthropic smackdown! The first energy-independent city in the U.S.! Your phone, your trainer/GPS unit/Web interface! Oh, yes, the time has come to sing the praises of 100 things — be they vegetable, animal, mineral, or secretary of the interior — worth getting overexcited about right now."
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